Let Us Help You Make 2010 Your Best Year Ever

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Ultimate Client Experience: Daylight Saving Time Client Letter Rob Brown A couple years ago, one of my members suggested that sending a friendly reminder about Daylight Saving Time would be a nice "client touch". I agreed. So I wrote a short letter quoting Benjamin Franklin who is given credit for coming up with the idea. I recently updated the letter for 2010. If you're looking for a simple way to remind your clients that they're always in your thoughts, mail or email this letter to your clients this week. . . . keep reading An Idea for Networking with CPAs during Tax Season Rob Brown Last week, I received a call from a member who was looking for a way to strengthen his relationships with CPAs during the tax season. In addition to making outgoing referrals, this financial advisor wanted to encourage the CPAs with whom he networked to remember him if they ran into tax clients who needed some investment or financial planning help. This coaching session contains a "sweet" idea. . . . keep reading Help Your Clients Simplify their Tax Preparation Rob Brown Helping your clients organize their tax information presents you with a chance to provide a value-added service while potentially uncovering new business opportunities. This coaching session gives you a template for a personal client letter and a tax planning "tip sheet". This session is part of our ongoing "Delivering the Ultimate Client Experience" series. . . . keep reading Comprehensive Version - 2010 Client New Year Letter and Questionnaire Rob Brown If you're working on a 2010 kickoff letter for your clients, you'll find the template in this coaching session to be most helpful. In this easy to customize letter, you'll be able to give your clients a big picture overview of the year ahead and begin setting the stage for your review meetings. This letter can be sent with either version of our "2010 Preferred Client Questionnaire" or as a standalone letter. . . . keep reading Simple Version - 2010 Client New Year Letter and Questionnaire Rob Brown The start of a new year is a perfect time to update your client profiles. You have an opportunity to uncover new objectives, discover new sales opportunities, solicit referrals and, of course, continue delivering the Ultimate Client Experience. This coaching session contains the 2010 version of our brief client letter and a simplified client questionnaire. . . . keep reading Retirement Income Reality - Part Two Roberta Eckert These days, retirement is on every boomer's mind. And many folks who are nearing their retirements are questioning whether they will ever retire. This follow-up coaching session offers some more tips on how to help your clients and prospects assess their retirement income needs. . . . keep reading 2009 Christmas and Holiday Letters for Clients and Prospects Rob Brown Our letters are one of the most popular features of our website. They are easy to download, customize and merge with your client (or prospect) mailing list. Because they are written by authors who have years of compliance experience, they usually fly through any compliance approval procedures. Based on a recent request from one of our members, I wrote two year-end letters to offer your clients (and prospects) holiday greetings. I hope you'll put these greetings to work as standalone letters or as the personalized messages you add to your cards, notes and emails. . . . keep reading Do your clients and prospects need a retirement income reality check? Roberta Eckert These days, retirement is on every boomer's mind. And with good reason. With the economic meltdown of the past year wreaking havoc on retirement savings, unemployment hovering near the 10% mark and Social Security and other government programs under pressure, your clients may be experiencing a trifecta of bad news. Many folks who are nearing their retirements are questioning whether they will ever retire. This coaching session offers some tips on how to help your clients and prospects assess their retirement income needs; it includes a downloadable letter to help get this discussion started. . . . keep reading A Time to Say Thanks Rob Brown As we approach the Thanksgiving season, take the opportunity to thank those who are important to both your professional and personal lives. This coaching session contains some helpful tips. . . . keep reading Do your referral conversations produce meaningful results? Rob Brown Sometimes financial advisors allow their referral strategies to become cumbersome and clunky. For some unknown reason, you overcomplicate them. You forget the value of the work you do for your clients, so you apologetically stumble through your referral conversation. Or you don't have one at all. If your approach to referrals needs some fine-tuning, this blog post offers four important questions that should help you get your referral conversations back on track. . . . keep reading More

Video Web Class: How to Build Your Ultimate Client Communication System Rob Brown For financial advisors, ongoing client communication leads to greater loyalty and more business opportunities. Regular communication means more sales, assets and referrals. The "trick" is coming up with a system that makes your commitment to communication simpler and more consistent. This coaching session contains a video web class that walks you through a 5 step process for building "The Ultimate Client Communication System." . . . keep reading Web Class - Building Advocacy: The Key to Finding More Clients Who Look Like Your Ideal Clients Rob Brown An advocate is a person or group of people who have an almost inexplicable desire to see you and your practice succeed; they are promoters, campaigners, and supporters of your business. Most of us would benefit from building greater advocacy in our businesses. When you know the steps, it's a simple, quick and efficient strategy for taking your practice to a new level of success. You could completely eliminate all of the other marketing and prospecting you're doing (and save a bunch of time and money). This coaching session contains a 30-minute video that walks you through our advocacy process. . . . keep reading More