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Home | Your Clients
 

Deliver the "Ultimate Client Experience".

Earn encores from your clients.

Serious advisors understand the importance of delivering superior client service. This section of EncoreAdvisor.com gives you letters, campaigns and tools for delivering our version of world class service - the "Ultimate Client Experience". We'll show you how to:

  • Customize our monthly letters to touch your clients more frequently and effectively
  • Use our wealth profiling tools to segment and service your best relationships
  • Turn your clients into advocates of your practice who give you more qualified referrals
  • Capture additional assets and sales opportunities

Client and Prospect Handholding Letters - October 2008
Rob Brown
Client and Prospect Handholding Letters - October 2008 I have received a number of requests from members of EncoreAdvisor.com to write another client handholding letter; this coaching session contains a Word document you may download and mail merge with your client list. There is a second version for use with your best prospects. As current market conditions persist, the need to offer reassurance to your clients and reach out to your prospects remains vital. . . . keep reading
Client Surveys: Are you making the grade?
Rob Brown
Client Surveys: Are you making the grade? Allowing your clients to grade your performance is an essential step in delivering the "Ultimate Client Experience". A simple client survey can show you where you shine as well as point out areas in need of improvement. This coaching session gives you a simple formula for conducting a client survey. . . . keep reading
How to Reconnect with Lost Clients
Rob Brown
How to Reconnect with Lost Clients Even the most successful financial advisors lose top clients from time-to-time. Therefore, your former client list could be a good source of future relationships. This coaching session takes you through a straightforward process for recapturing these past relationships and includes a "Lost Client Letter" to get you started. . . . keep reading
Five Tips for Uncovering More Business from Your Current Clients
Rob Brown
Five Tips for Uncovering More Business from Your Current Clients This blog post gives you a brief overview of how to uncover more business from your existing clients. I quickly cover communications, profiling, building advocacy, reciprocating and delivering spectacular service. . . . keep reading
Five Ideas for Improving Your Client Newsletter
Rob Brown
Five Ideas for Improving Your Client Newsletter Member question: "I recently ran an informal poll of my clients, asking if they read and enjoyed my monthly newsletter. The results were dismal. They don't read my newsletter and rarely look at the other stuff I send them. I'm spending a lot of money for my newsletter service. How do I get them to read it?" This coaching session answers this question by offering five simple ideas to improve your client touches. . . . keep reading
How to Use an Efficiency File to Improve Your Quarterly Reviews
Rob Brown
How to Use an Efficiency File to Improve Your Quarterly Reviews Many financial advisors take client meetings for granted. They allow the routine nature of these appointments to get in the way of timely preparation. Yet, well-orchestrated quarterly reviews remind your clients of your top notch service and strengthen your team and practice management approach. This coaching session reviews six simple steps to ensure successful reviews by truly 'teaming' with your assistant. The toolkit attached to this coaching session contains a sample agenda, client letters, a key findings sheet and an efficiency file checklist. . . . keep reading
Eight Tips for Successful Meetings
Rob Brown
Eight Tips for Successful Meetings As a financial advisor you are almost by definition in a leadership role. Regardless of whether you work for an investment advisor, major firm, regional boutique, or independent broker-dealer, you are in charge of your own destiny. You are responsible for finding clients, managing clients and creating an efficient practice with various team members. This invariably means you are involved in many client and team meetings. This coaching session offers eight tips for making your meetings more successful. . . . keep reading
Don't Let Negativity Creep into Your Practice
Rob Brown
Negativity casts a wide net. Don't get trapped. Keep focused on the things that matter most to your team and clients. This coaching session also contains four handholding letters you can use with your clients or prospects. . . . keep reading
Ultimate Client Experience:Add to Your Clients' Summer Reading List
As summer vacation season gets under way, you and your clients will probably be heading off for beaches, mountains and other far away places. This may make it more difficult to stay in regular contact. As a way of saying thank you for their business so far this year and to give them something special to remember you, send your best clients a book. . . . keep reading
Leadership Corner:Three Wealth Management Essentials that Grow Revenues
Rob Brown
Leadership Corner:Three Wealth Management Essentials that Grow Revenues If you have a leadership role in the financial services industry, you're probably spending a lot of time on wealth management issues. As an executive, manager or coach, you need to turn these issues into revenue growth. And this does not mean re-inventing the way your advisors do business. When done properly, you should almost immediately develop new business. This article contains three ideas that will help your advisors turn several wealth management essentials into higher revenues. . . . keep reading
Top Wealth Managers have a Clear Definition of their Ideal Client Relationship
Rob Brown
Top Wealth Managers have a Clear Definition of their Ideal Client Relationship One of my core strategies is to help my coaching clients (and website members) develop their definition of an ideal client. It's the foundation for stronger relationships, asset growth and increased referrals. This quick coaching session offers 3 examples of how Wealth Managers utilize their definition of an ideal client. . . . keep reading
Using Telephone Etiquette to Save Time and Improve Client Care
Rob Brown
Using Telephone Etiquette to Save Time and Improve Client Care The way you answer or don't answer the phone can leave a lasting impression on your callers. Although voicemail is not for everyone, it can be a good tool when used properly. This coaching session walks through some of the pros and cons of voicemail as well as offers tips for improving your telephone etiquette. . . . keep reading
Does your professional "craftsmanship" include a healthy dose of personal attention?
Rob Brown
Does your professional "craftsmanship" include a healthy dose of personal attention? This coaching session explores the importance of putting your promises ahead of your processes. Sometimes the pride we have in our investment or financial planning skills gets in the way of common sense. Clients expect, deserve and value a complete experience, not just the end-product. . . . keep reading
Web Class: 8 Strategies for Turning Superior Client Service into Greater Profits and Increased Referrals
Rob Brown
Web Class:  8 Strategies for Turning Superior Client Service into Greater Profits and Increased Referrals When you focus on improving your client service, you can dramatically increase your profits and rapidly grow referrals. This 23 minute, recorded Web Class includes an Action Plan allowing you to put my 8 strategies to work right away. Members of EncoreAdvisor.com also have complete have access to all of the links that are referenced in this presentation. . . . keep reading
Client Communication Ideas that Pay Big Dividends
Rob Brown
Client communication should not be an accident. It needs to be delivered consistently and in many different formats. When it's done well, it pays big dividends. This coaching session contains an update of our popular client communication planning tool, with letters, campaigns and tools for each month of the year. . . . keep reading
How to Easily Build Handwritten Notes into Your Ongoing Client Care Routines
Rob Brown
This coaching session addresses the importance of writing handwritten notes; they are critical for bringing personal attention to your top clients. With today's flood of emails, websites and instant messages, handwritten notes are a welcome relief. Almost everybody enjoys receiving a personal card or letter. This activity is central to delivering the ultimate client experience; it can be easily accomplished with a little preparation and planning. . . . keep reading
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