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Connections Campaign Part 1:
How to Build Your Future Client Wish List
The single biggest reason most prospecting campaigns fail is that they begin without the right list. It seems many advisors have been trained that activity (countless letters and calls) and marketing sizzle can overcome even the worst of lists. Well, I disagree! The truth is, the less you know about someone the harder it is to find the hot button that will strike their interest in your services. This coaching session gives you all the tools you need to build your "Future Client Wish List", it is Part 1 of a 3 part series of articles for building a successful "Connections Campaign." . . . (to read the remainder of this article, please log in below.)
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